{"id":547,"date":"2021-09-03T10:02:00","date_gmt":"2021-09-03T07:02:00","guid":{"rendered":"https:\/\/propertybook.ro\/blog\/?p=547"},"modified":"2021-09-03T10:06:55","modified_gmt":"2021-09-03T07:06:55","slug":"cum-gasesti-lead-uri-sau-potentiali-cumparatori-ai-imobilului-tau-pe-propertybook","status":"publish","type":"post","link":"https:\/\/propertybook.ro\/blog\/cum-gasesti-lead-uri-sau-potentiali-cumparatori-ai-imobilului-tau-pe-propertybook\/","title":{"rendered":"Cum g\u0103se\u0219ti lead-uri sau poten\u021biali cump\u0103r\u0103tori ai imobilului t\u0103u pe PropertyBook?"},"content":{"rendered":"\n<!-- ngfb content-buttons begin -->\n<!-- generated on 2026-04-25T17:00:02+00:00 -->\n<div class=\"ngfb-content-buttons\">\n<div class=\"ngfb-buttons en_US\">\n<!-- Email Button --><div class=\"css-button email-button\">\n  <a href=\"mailto:?subject=Share:%20Cum%20g%C4%83se%C8%99ti%20lead-uri%20sau%20poten%C8%9Biali%20cump%C4%83r%C4%83tori%20ai%20imobilului%20t%C4%83u%20pe%20PropertyBook%3F&body=Ca%20s%C4%83%20vinzi%20un%20produs%20sau%20un%20serviciu%2C%20de%20la%20papet%C4%83rie%20la%20navete%20spa%C8%9Biale%2C%20ai%20nevoie%20de%20o%20pia%C8%9B%C4%83%20de%20desfacere%2C%20sau%20altfel%20spus%20de%20poten%C8%9Biali%20clien%C8%9Bi.%C2%A0%20%C3%8En%20lumea%20digitalizat%C4%83%20de%20ast%C4%83zi%2C%20prin%20generare%20de%20lead-uri%20cele%20mai%20multe%20companii%20%C3%AEn%C8%9Beleg%20o%20ac%C8%9Biune%20de%20marketing%20prin%20care%20colecteaz%C4%83%20datele%20de%20contact%20ale%20poten%C8%9Bialilor%20clien%C8%9Bi%20prin%20intermediul%20unor%20pagini%20de%20ofert%C4%83%20dedicate.%C2%A0%20Datele%20colectate%20sunt%20apoi%20transferate%20c%C4%83tre%20departamentul%20de%20v%C3%A2nz%C4%83ri%20unde%20dintr-un%20lead%20simplu%2C%20poten%C8%9Bialul...%0D%0A%0D%0AShared%20from%20https:\/\/propertybook.ro\/blog\/cum-gasesti-lead-uri-sau-potentiali-cumparatori-ai-imobilului-tau-pe-propertybook\/%0D%0A\">\n    <span class=\"ngfb-icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"9\" viewBox=\"0 0 28 28\">\n        <path d=\"M20.11 26.147c-2.335 1.05-4.36 1.4-7.124 1.4C6.524 27.548.84 22.916.84 15.284.84 7.343 6.602.45 15.4.45c6.854 0 11.8 4.7 11.8 11.252 0 5.684-3.193 9.265-7.398 9.3-1.83 0-3.153-.934-3.347-2.997h-.077c-1.208 1.986-2.96 2.997-5.023 2.997-2.532 0-4.36-1.868-4.36-5.062 0-4.75 3.503-9.07 9.11-9.07 1.713 0 3.7.4 4.6.972l-1.17 7.203c-.387 2.298-.115 3.3 1 3.4 1.674 0 3.774-2.102 3.774-6.58 0-5.06-3.27-8.994-9.304-8.994C9.05 2.87 3.83 7.545 3.83 14.97c0 6.5 4.2 10.2 10 10.202 1.987 0 4.09-.43 5.647-1.245l.634 2.22zM16.647 10.1c-.31-.078-.7-.155-1.207-.155-2.572 0-4.596 2.53-4.596 5.53 0 1.5.7 2.4 1.9 2.4 1.44 0 2.96-1.83 3.31-4.088l.592-3.72z\" \/>\n      <\/svg>\n    <\/span>\n    <span class=\"ngfb-text\"><\/span>\n  <\/a>\n<\/div><\/div><!-- .ngfb-buttons.en_US -->\n<\/div><!-- .ngfb-content-buttons -->\n<!-- ngfb content-buttons end -->\n\n\n<!-- ngfb schema image for pinterest pin it button -->\n<div class=\"ngfb-schema-image-for-pinterest\" style=\"display:none;\">\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-scaled-800x534.jpg\" width=\"0\" height=\"0\" style=\"width:0;height:0;\" data-pin-description=\"Ca s\u0103 vinzi un produs sau un serviciu, de la papet\u0103rie la navete spa\u021biale, ai nevoie de o pia\u021b\u0103 de desfacere, sau altfel spus de poten\u021biali clien\u021bi.&nbsp; &Icirc;n lumea digitalizat\u0103 de ast\u0103zi, prin generare de lead-uri cele mai multe companii &icirc;n\u021beleg o ac\u021biune de marketing prin care colecteaz\u0103 datele de...\" alt=\"\"\/>\n<\/div><!-- .ngfb-schema-image-for-pinterest -->\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-1024x683.jpg\" alt=\"\" class=\"wp-image-557\" srcset=\"https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-1024x683.jpg 1024w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-scaled-300x200.jpg 300w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-768x513.jpg 768w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-1536x1025.jpg 1536w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-2048x1367.jpg 2048w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-scaled-800x534.jpg 800w, https:\/\/propertybook.ro\/blog\/wp-content\/uploads\/2021\/09\/1real-estate-business-work-money-concept-1-min-1-2-scaled-600x400.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Ca s\u0103 vinzi un produs sau un serviciu, de la papet\u0103rie la navete spa\u021biale, ai nevoie de o pia\u021b\u0103 de desfacere, sau altfel spus de poten\u021biali clien\u021bi.&nbsp;<\/p>\n\n\n\n<p>\u00cen lumea digitalizat\u0103 de ast\u0103zi, prin generare de lead-uri cele mai multe companii \u00een\u021beleg o ac\u021biune de marketing prin care colecteaz\u0103 datele de contact ale poten\u021bialilor clien\u021bi prin intermediul unor pagini de ofert\u0103 dedicate.&nbsp;<\/p>\n\n\n\n<p>Datele colectate sunt apoi transferate c\u0103tre departamentul de v\u00e2nz\u0103ri unde dintr-un lead simplu, poten\u021bialul cump\u0103r\u0103tor devine un lead calificat, adic\u0103 \u201dsales ready\u201d.&nbsp;<\/p>\n\n\n\n<p>Cum colectezi prima dat\u0103 lead-urile pe platforma PropertyBook \u0219i apoi cum califici lead-urile astfel \u00eenc\u00e2t atunci c\u00e2nd \u00eei va contacta un agent s\u0103 fie deja preg\u0103ti\u021bi pentru o eventual\u0103 vizionare?&nbsp;<\/p>\n\n\n\n<p>\u00ce\u021bi vom explica \u00een cele ce urmeaz\u0103 cum func\u021bioneaz\u0103 generarea de lead-uri pe PropertyBook.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Costurile per lead<\/strong><\/h2>\n\n\n\n<p>Cost per lead este un indicator m\u0103surabil care \u00ee\u021bi indic\u0103 c\u00e2t de eficient\u0103 este campania ta de achizi\u021bia unui lead calificat \u00een p\u00e2lnia ta de marketing. Costurile per lead sunt diferite \u00een func\u021bie de canalul de promovare, precum \u0219i de industria \u00een care activezi. Cele mai mici costuri \u00eencep de la c\u00e2\u021biva dolari \u0219i ajung la c\u00e2teva sute de dolari.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Costuri per Lead la PropertyBook&nbsp;<\/strong><\/h2>\n\n\n\n<p>Pe PropertyBook achi\u021bi doar pentru lead-uri unice, adic\u0103 poten\u021bialii clien\u021bi care te caut\u0103 pentru ofertele tale. Costurile sunt transparente, iar pl\u0103\u021bile automatizate. Costul per lead este de 4 euro la v\u00e2nzare \u0219i de 2 euro la \u00eenchirieri. Nu ai praguri minime \u0219i maxime, \u0219i achi\u021bi doar pentru lead-urile unice primite.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Achizi\u021bia unui lead pe PropertyBook<\/strong><\/h2>\n\n\n\n<p>Serviciul de generare de lead-uri de pe PropertyBook func\u021bioneaz\u0103 ca o cartel\u0103 prepay de telefonie mobil\u0103. La contractarea serviciului ai \u00een cont o sum\u0103 de bani alocat\u0103 achizi\u021bion\u0103rii de lead-uri &#8211; s\u0103 zicem 100 de euro. Cu aceast\u0103 sum\u0103 vei putea atrage 25 de lead-uri pe ofertele de v\u00e2nzare sau 50 de leaduri interesate de propriet\u0103\u021bile de \u00eenchiriat.&nbsp;<\/p>\n\n\n\n<p>Atunci c\u00e2nd un vizitator \u00ee\u0219i trimite datele de contact pentru oferta ta, contul \u00ee\u021bi este debitat \u0219i pl\u0103te\u0219ti automat costul pentru lead. Se pot intampla&nbsp; dou\u0103 situa\u021bii: s\u0103 fie mai mul\u021bi cump\u0103t\u0103tori interesa\u021bi de ofertele tale \u0219i s\u0103 se termine bugetul \u00eenainte de sf\u00e2r\u0219itul lunii sau s\u0103 prime\u0219ti mai pu\u021bine lead-uri \u0219i banii s\u0103-\u021bi ajung\u0103 pentru mai mult timp.&nbsp;<\/p>\n\n\n\n<p>\u00ce\u021bi po\u021bi de asemenea seta o limit\u0103 de, s\u0103 zicem, 50 de euro pe lun\u0103, ceea ce \u00ee\u021bi va permite s\u0103 nu dep\u0103\u0219e\u0219ti bugetul lunar stabilit. Pl\u0103te\u0219ti doar pentru lead-urile pe care vrei s\u0103 le atragi!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ce po\u021bi face cu Lead-urile tale?&nbsp;<\/strong><\/h2>\n\n\n\n<p>Deosebit de utile sunt informa\u021biile despre lead-uri pe care le extragem din profilul clien\u021bilor &#8211; ne intereseaz\u0103 datele lor de contact \u0219i ac\u021biunile pe care le-au efectuat pe site.&nbsp;<\/p>\n\n\n\n<p>Toate aceste informa\u021bii \u00ee\u021bi sunt livrate la contractarea serviciului prepay PropertyBook. Av\u00e2nd datele lor de contact \u00eei po\u021bi contacta ulterior pentru a stabili detalii ale unei eventuale vizion\u0103ri. Sau \u00een func\u021bie de interesul manifestat \u00eei po\u021bi prezenta \u0219i alte oferte similare din portofoliul t\u0103u. Sau dac\u0103 oferta tocmai ai expirat, le po\u021bi ar\u0103ta propriet\u0103\u021bi \u00een zona pentru care a setat alerte.&nbsp;<\/p>\n\n\n\n<p>Important e c\u0103 acum ai un poten\u021bial client cu care s\u0103 parcurgi urm\u0103torii pa\u0219i ai procesului de cump\u0103rare\/\u00eenchiriere a unei propriet\u0103\u021bi.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/propertybook.ro\/contact\">Contacteaz\u0103-ne ast\u0103zi<\/a> pentru a-\u021bi da mai multe informa\u021bii despre cum putem colabora pe PropertyBook \u0219i \u00ee\u021bi vom prezenta modalit\u0103\u021bile prin care po\u021bi s\u0103 transformi lead-urile \u00een cump\u0103r\u0103tori!&nbsp;<\/p>\n\n<!-- ngfb content-buttons begin -->\n<!-- generated on 2026-04-25T17:00:02+00:00 -->\n<div class=\"ngfb-content-buttons\">\n<div class=\"ngfb-buttons en_US\">\n<!-- Email Button --><div class=\"css-button email-button\">\n  <a href=\"mailto:?subject=Share:%20Cum%20g%C4%83se%C8%99ti%20lead-uri%20sau%20poten%C8%9Biali%20cump%C4%83r%C4%83tori%20ai%20imobilului%20t%C4%83u%20pe%20PropertyBook%3F&body=Ca%20s%C4%83%20vinzi%20un%20produs%20sau%20un%20serviciu%2C%20de%20la%20papet%C4%83rie%20la%20navete%20spa%C8%9Biale%2C%20ai%20nevoie%20de%20o%20pia%C8%9B%C4%83%20de%20desfacere%2C%20sau%20altfel%20spus%20de%20poten%C8%9Biali%20clien%C8%9Bi.%C2%A0%20%C3%8En%20lumea%20digitalizat%C4%83%20de%20ast%C4%83zi%2C%20prin%20generare%20de%20lead-uri%20cele%20mai%20multe%20companii%20%C3%AEn%C8%9Beleg%20o%20ac%C8%9Biune%20de%20marketing%20prin%20care%20colecteaz%C4%83%20datele%20de%20contact%20ale%20poten%C8%9Bialilor%20clien%C8%9Bi%20prin%20intermediul%20unor%20pagini%20de%20ofert%C4%83%20dedicate.%C2%A0%20Datele%20colectate%20sunt%20apoi%20transferate%20c%C4%83tre%20departamentul%20de%20v%C3%A2nz%C4%83ri%20unde%20dintr-un%20lead%20simplu%2C%20poten%C8%9Bialul...%0D%0A%0D%0AShared%20from%20https:\/\/propertybook.ro\/blog\/cum-gasesti-lead-uri-sau-potentiali-cumparatori-ai-imobilului-tau-pe-propertybook\/%0D%0A\">\n    <span class=\"ngfb-icon\">\n      <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"9\" viewBox=\"0 0 28 28\">\n        <path d=\"M20.11 26.147c-2.335 1.05-4.36 1.4-7.124 1.4C6.524 27.548.84 22.916.84 15.284.84 7.343 6.602.45 15.4.45c6.854 0 11.8 4.7 11.8 11.252 0 5.684-3.193 9.265-7.398 9.3-1.83 0-3.153-.934-3.347-2.997h-.077c-1.208 1.986-2.96 2.997-5.023 2.997-2.532 0-4.36-1.868-4.36-5.062 0-4.75 3.503-9.07 9.11-9.07 1.713 0 3.7.4 4.6.972l-1.17 7.203c-.387 2.298-.115 3.3 1 3.4 1.674 0 3.774-2.102 3.774-6.58 0-5.06-3.27-8.994-9.304-8.994C9.05 2.87 3.83 7.545 3.83 14.97c0 6.5 4.2 10.2 10 10.202 1.987 0 4.09-.43 5.647-1.245l.634 2.22zM16.647 10.1c-.31-.078-.7-.155-1.207-.155-2.572 0-4.596 2.53-4.596 5.53 0 1.5.7 2.4 1.9 2.4 1.44 0 2.96-1.83 3.31-4.088l.592-3.72z\" \/>\n      <\/svg>\n    <\/span>\n    <span class=\"ngfb-text\"><\/span>\n  <\/a>\n<\/div><\/div><!-- .ngfb-buttons.en_US -->\n<\/div><!-- .ngfb-content-buttons -->\n<!-- ngfb content-buttons end -->\n\n","protected":false},"excerpt":{"rendered":"<p>Ca s\u0103 vinzi un produs sau un serviciu, de la papet\u0103rie la navete spa\u021biale, ai nevoie de o pia\u021b\u0103 de desfacere, sau altfel spus de poten\u021biali clien\u021bi.&nbsp; \u00cen lumea digitalizat\u0103 de ast\u0103zi, prin generare de lead-uri cele mai multe companii &hellip; <a href=\"https:\/\/propertybook.ro\/blog\/cum-gasesti-lead-uri-sau-potentiali-cumparatori-ai-imobilului-tau-pe-propertybook\/\">Continued<\/a><\/p>\n","protected":false},"author":1,"featured_media":557,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[17,15,16],"class_list":["post-547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agentii","tag-imobiliare","tag-propertybook","tag-propietati"],"_links":{"self":[{"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/posts\/547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/comments?post=547"}],"version-history":[{"count":5,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/posts\/547\/revisions"}],"predecessor-version":[{"id":558,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/posts\/547\/revisions\/558"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/media\/557"}],"wp:attachment":[{"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/media?parent=547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/categories?post=547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/propertybook.ro\/blog\/wp-json\/wp\/v2\/tags?post=547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}